Global Research Intelligence Since 2016

The Research Intelligence Partner Behind Breakthrough Insights

Scrutiny Global partners with enterprise clients across 70+ countries to deliver rigorously verified panel data, advanced research programming, and human-centered insights intelligence.

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2016 Founded
70+ Countries Active
6M+ Panelists
450+ Clients Served
Company Overview

Pioneering Rigorous Digital Market Auditing

Scrutiny Global is a premier data-collection powerhouse operating at the intersection of advanced technology and verified human opinion. We specialize in B2B decision makers, specialized healthcare panels, and highly demographic consumer audiences across APAC, EMEA, LatAm, and North America.

What began as a dedicated local sampling agency has expanded into a global network. We ensure complete alignment with ISO 20252, ESOMAR, and GDPR protocols, helping enterprise clients bypass standard digital survey fraud and secure verified business metrics.

OUR CORE PILLARS

Guided by Integrity, Driven by Quality

Six fundamental standards that govern every survey, respondent verification, and deliverable.

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Research Integrity

Every panelist is triple opt-in verified, ensuring authentic identity and zero bot fraud.

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Global Intelligence

Pre-profiled coverage in 70+ active markets from APAC financial hubs to European cores.

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Data Excellence

95%+ data quality verification rates back every custom panel wave we build.

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Enterprise Trust

Fully compliant with ESOMAR directives and certified under international research standards.

Innovation

Continuous IP digital fingerprinting, speeder tracking, and NLP verification.

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Human Centered

Caring for panelists with fair localized currency incentives to prevent fatigue.

OUR TIMELINE

A Decade of Steady Progress

From a boutique panel startup in London to an international enterprise research network.

2016

Founded in London

Established with the recruitment of our first 50,000 double opt-in consumer panelists in the UK and Germany.

2018

Asia-Pacific Expansion

Launched local operational offices in Singapore and South Asia (Mumbai) to support high-growth emerging digital panels.

2020

Healthcare Panel Rollout

Launched specialized physician and patient panels, incorporating licensing board verification protocols.

2023

AI Fraud Engine Deployment

Introduced real-time IP digital fingerprinting and NLP verbatim validation to filter out survey bot spam.

2026

Master Panel Book v3.0

Released Global Book covering 6M+ triple-verified panelists across 70+ countries.

OUR LEADERSHIP

Executive Board & Senior Architects

Our global operating teams carry extensive experience inside top market research and advisory groups.

SM

Sarah Mitchell

CEO & Co-Founder | 🇬🇧 London

Formally lead regional programmatic sampling pipelines for Tier 1 international research firms.

RP

Dr. Rajesh Patel

Chief Research Officer | 🇮🇳 Mumbai

Doctorate in Social Demographics; manages custom weights, data validations, and quota design.

DC

David Chen

Head of Healthcare Panels | 🇸🇬 Singapore

Oversees physician and clinical registry vetting pipelines across high-demand APAC grids.

GLOBAL OFFICES

Regional Operating Centers

Providing 24/7 client service support and localized survey monitoring from our primary hubs.

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London HQ

Global HQ & European Fieldwork

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Singapore APAC

Asia-Pacific Client Operations

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Mumbai Center

South Asia Hub & Data Processing

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Dubai MENA

Middle East & Africa Fieldwork

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ISO 20252 Certified International Standards for Opinion Research
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GDPR Compliant Complete Personal Data Residency Protections
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ESOMAR Published Answers to ESOMAR 37 Vetting Directives
Triple Opt-In Multi-Point Respondent Validation Protocol

Secure Verified Data Authority Today

Ready to partner with Scrutiny Global? Contact our corporate accounts team for a custom quote or download our master book.

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